In beverage packaging, color goes beyond appearance, it’s an unspoken promise of quality and consistency. For one global bottling company, color variation in PET preforms and plastic caps was becoming a costly risk. A shift in shade could erode brand trust, slow production, or trigger costly rework.
That’s when they turned to HunterLab.
Struggling with color variation across sites? Request a HunterLab demo and take control of your packaging color.
Why Color Consistency is a Bottler’s Business Advantage
- Brand Integrity: Consumers recognize visual differences—even minor inconsistencies in color can influence perception and purchasing behavior.
- Process Confidence: Consistent color signals stability in formulation, additives, and processing.
- Operational Efficiency: Catching out-of-spec color in real-time prevents rework, scrap, and costly downtime.
Functional additives like oxygen scavengers further complicated color control. The challenge was clear: measure preforms and caps with accuracy, no matter the size, material, or additive load.
Customer Challenge: Varying Tools, Oversized Preforms, and Manual Workflows
This global bottler operated across multiple plants, each using different tools:
- Most relied on ColorFlex EZ for caps
- Some sites used Vista® for beverage color, with limited preform measurement
Please note: ColorFlex EZ is no longer in production. Meet the upgraded ColorFlex L2, the industry's most advanced color spectrophotometer.
But the brand’s large-format PET preforms didn’t fit standard holders, compromising measurement consistency. Additive effects on color weren’t clearly quantified, and operators selected workspaces manually, increasing variability.
⚠️ Operational Risk: Inconsistent color across production lines can mean inconsistent quality on store shelves.