The deep red color of ketchup is the first thing one notices, and that’s precisely the importance color plays in retail markets. Color is also often used to indicate the quality and freshness of food products. HunterLab provides the right color measurement solutions to meet the quality standards of visual perception for ketchup. Our best-in-class color measuring instruments give producers quantitative Tomato Score values to accurately evaluate their quality.
HunterLab ColorFlex L2 Tomato is the No.1 color measurement solution for tomato ketchup. It comes with the HunterLab Reference Standard – Tomato, the ONLY reference standard in the world tracing back to BCR and USDA standards for the most accurate RED color measurements.
Why measure the color of tomato ketchup?
It can be difficult to measure the color integrity of ketchup. Different factors like the shade of the whole tomato, cooking duration, and processing temperature can all affect the final color of the ketchup, which can sometimes make it too dark or too pale. Today’s consumers also demand tomato products, like ketchup, without preservatives and sugar. The manufacturers need to meet these expectations and ensure that ketchup maintains its well-known color.

Color measuring instruments like spectrophotometers are used to obtain color data at various critical points in the tomato ketchup production process, setting the standard for new formulations. The ability to objectively measure color helps manufacturers accelerate their production scale and eliminate waste in the manufacturing process by reducing the unknowns.
Check out this solution for measuring the color of tomato ketchup.
Spectrophotometers are used in all parts of the tomato ketchup production process, from selecting tomatoes to testing samples after bottling.This is the color measuring instrument for tomato ketchup that our customers are having great success with:
The HunterLab Advantage
The spectrophotometer mentioned above, ColorFlex L2 Tomato, is backed by over 70 years of innovation from HunterLab, the world’s most trusted color quality experts. This popular instrument is ideal for use in the ketchup and tomato products industry as they allow you to implement rigorous color quality control protocols. Contact us for more information on our sophisticated devices, customizable software packages, and world-class customer support services.